winning hooks analyzed
Every hook scored by platform, category, and scroll-stop rate — so you stop guessing and start shipping creative that converts.
Top-Performing Hook Patterns
"Stop scrolling — your [pain point] is costing you $X/day"
"I went from [before] to [after] in 30 days — here's exactly how"
"The [number] thing nobody tells you about [topic]"
"POV: You just discovered the only [product] that actually works"
"Unpopular opinion: [contrarian claim]"
"We tested [X] ads so you don't have to — here's what won"
Stop reviewing. Start knowing.
Side by side — the way most teams work, and the way Catalog works.
Manual Review
A creative strategist watches 40 ads on a Tuesday afternoon, takes notes in a Google Doc, and emails subjective feedback that takes 3 days to reach the team.
Automated Tagging
Every frame tagged in 90 seconds. Hook strength, pacing score, CTA placement, and thumbnail contrast — all quantified, all searchable, all ranked.
Gut Feel
"This one just feels right." Three rounds of feedback, a Notion board nobody updates, and a creative decision based on whoever was loudest in the meeting.
Data-Ranked Libraries
Catalog surfaces which hooks, formats, and thumbnail styles are statistically correlated with your ROAS targets — ranked by platform and audience segment.
Slow Iteration
Run an ad for 14 days before you have enough data. Get a report. Schedule a meeting. Agree on changes. Brief the designer. Wait a week. Repeat.
Continuous Signal
Frame-level attention data tells you where viewers drop off — within 48 hours of launch. Brief your designer with timestamps, not hunches.
average drop-off on failing hooks
Catalog maps exactly where viewers stop watching — frame by frame, timestamped, and ranked by drop severity. Brief your designer with data, not impressions.

Frame-by-Frame Attention
Catalog Insight
Drop-off spikes at 0:08 when the feature demo begins. Move your CTA to 0:05 — before attention falls below 50%.
The jury has already decided.
"Catalog found the exact 2.3-second drop-off in our top-spend creative. We moved the hook, relaunched Friday — ROAS went from 1.1× to 3.8× in 9 days."
"I used to spend Tuesday afternoons watching 40 ads and taking notes. Now I get a ranked brief by 7 AM. My team ships 3× more concepts per sprint."
"We were burning $18K/month on a losing static. Catalog flagged it on day 3, showed us the thumbnail was the problem, and we fixed it before the week was out."
"The hook library alone justified the subscription. We found 12 proven patterns for our category in 20 minutes — it took our previous agency 3 months to surface 2."
What would Catalog find in your account?
Connect your ad account URL and we'll surface your top 3 creative issues — ranked by revenue impact — within 48 hours. No commitment.

